When companies hold their annual conventions, they often like to have a photographer on hand for employees to get their corporate headshots. This is a convenient time as employees rarely gather together.
Using the same photographer for all employee headshots rather than expecting employees to get their own has a major advantage — continuity. When the same photography service takes the convention headshots, they'll all look similar in pose, style, color, and size. This is important if you want your web page and marketing collateral to look good and the different components to be in sync with one another.
If left to get their own headshots, employees often try to save money with amateurs or do it themselves rather than go to a professional. This can negatively affect the image you want your company to project and lessens trust in employees because poor headshots can subtly reduce your customers' perception of expertise and talent.
To ensure your employees' convention headshots turn out their best, it's important your employees know a few things before getting their picture taken. Here are three tips for the best results.
Dress For Success
Employees should be instructed to dress a step up from how they normally dress for work unless the work dress code is casual. If that is the case, make sure you let everyone know that picture day will require more than their favorite faded t-shirt. Employees who normally wear a company uniform can stick with that if it is a polo or dress shirt with a logo, but if the uniform is something like mechanic overalls or scrubs, instruct employees to wear business casual. White-collar employees should wear their best suit or other formal business dress code attire. This will ensure that each type of employee will look their very best.
Bring Grooming Supplies
Women will want to make sure they have with them a brush and hairspray or any other styling products they use. Depending on men's hairstyles, they will need at least a comb and possibly styling products as well. Headshots often turn out poorly if the hair is in disarray. Hair should be neatly coiffed and smooth immediately before the picture is taken.
Women should choose and apply their cosmetics carefully. In the past, before digital photography, women were often instructed to use a heavy hand on their makeup since the camera could wash it out a bit. This is no longer true. Women should apply their makeup the way they normally do for work.
A lot of people don't like their teeth and feel apprehensive about getting their photo taken. Standing in front of the mirror or taking selfies with a cellphone can help. Practicing will help employees feel more comfortable on photo day. They should also share their concerns with the photographer.